Food manufacturers in the UK have reduced the salt and sugar levels in their products by nearly a third over the past decade, a new report shows. However, industry leaders are asking for more government support and funding to continue innovation in healthier food options.
The Food and Drink Federation (FDF) cited research by Kantar Worldpanel, which found that products made by its members have 31% less salt, 30% less sugar, and 25% fewer calories than they did 10 years ago. The FDF represents companies that produce a quarter of all food and drink sold in the UK. This progress follows years of investment, with approximately £180 million spent on healthier product development in 2024 alone.
However, the FDF warned that rising costs and regulatory pressures are threatening continued progress. A recent survey showed that 41% of its members plan to reduce spending on healthy product innovation due to these challenges. The FDF is calling for additional funding and urges the government to take “bold, co-ordinated action across the entire food system” to help make healthier food more accessible.
One of the key recommendations is mandatory reporting on the sales of healthier and less healthy products across manufacturing, retail, and hospitality sectors. The FDF also wants a more consistent health policy to ensure consumers can access clear information, regardless of where they are eating.
The FDF believes the government should support smaller companies more, with a program similar to the Scottish Government’s Reformulation for Health scheme. Many food firms have already made changes by altering recipes, adjusting portion sizes, and investing in new machinery for healthier cooking processes.
Karen Betts, Chief Executive of the FDF, said: “Companies have made significant progress in reducing calories, salt, and sugar in everyday food and drink. They are also expanding the range of healthy options available. But addressing poor diets and lifestyles requires a more coordinated approach. We’re calling on the government to work closely with the food industry to drive meaningful change.”
Betts added that a “holistic and coordinated action” is needed to address this critical health issue.
A government spokesperson responded, stating: “As part of the Plan for Change, we are committed to building a health system that focuses on prevention. We are already working with the food industry to improve diets and reduce obesity levels. This includes restrictions on junk food advertising and limiting access to fast food for school children.”
The spokesperson added that making healthier choices easier is essential for creating a fairer food environment and improving public health.
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